One Picture is Worth a Thousand Words

Types of Fruit by Eurwentala Illustration

When was the last time you read a textbook? Did the pictures catch your attention? Sometimes pictures literally jump off the pages, other times you don’t even notice there are any. I’m a visual person and I remember things best in images (also text from a book page). The textbooks of my school years didn’t […]

Small is Beautiful – How to Succeed with a Local Newspaper?

Competition in the mediascape is bloodthirsty. There are basically two options to finance a publication: subscribers or advertisements (or the combination of these two). Either way, funding is limited. How is it then possible, that in northern Helsinki three viable local newspapers are being distributed in overlapping areas and they even have friendly relationships with […]